Are you using continuous glucose monitors to their full potential?
In this episode of IRH Clinician’s Corner, Margaret Floyd Barry talks with Boris Berjan, founder of Theia Health and a two-time chronic illness conqueror who turned his personal health challenges into a mission to solve metabolic health globally through innovative technology. Together, they dive into the practical and business applications of continuous glucose monitors (CGMs), revealing how these cutting-edge biosensors can revolutionize clinical practice, provide real-time data for tailored interventions, and open up powerful new revenue streams for practitioners.
Inside this episode, we explore:
-Why CGMs offer a unique window into physiology
-How CGM data can improve client buy-in and behavior change
-Three ways practitioners can incorporate CGMs into their business
-How CGMs can help troubleshoot stubborn clinical cases
-How a 30-day group CGM challenge can serve as a powerful entry-point offer
-Why technology and AI should support—not replace—the practitioner
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Connect with Boris Berjan:
Website: https://theiahealth.ai/
Instagram: https://www.instagram.com/borisberjan/
Boris Berjan has battled and beat not one, but two chronic illnesses, scaled multiple companies past 7 & 8 figures (1 exit) and has ads that have reached over 1 billion people. He now runs Theia Health – a technology company helping to end metabolic health globally. Theia makes biology actionable in real-time for the first time ever.
Boris feels the biggest tragedy in the history of the human species is not collectively working on body deterioration, while we gain momentum in wisdom, intellect and experience.
Connect with IRH:
Check out our Clinician’s Corner interview with Boris from 2023 to learn more about CGMs and Theia Health: https://www.youtube.com/watch?v=-ZMzxouSeqs
The CGM Challenge Toolkit is live! Want to run a challenge inside of your own practice and have a way to get clients in the door at a lower ticket level? Grab your toolkit here.
Timestamps:
00:00 Continuous glucose monitoring explained
04:31 Using objective data in health
07:45 Discussing CGM business strategies
10:25 Challenges with app-based nutrition advice
14:41 Integrating technology in healthcare
19:23 Challenges with tracking health data
20:38 Selling data solutions packages
24:03 Real-time health monitoring tech
28:54 Creating a 30-day CGM challenge
32:40 Group program and clinical work integration
34:54 Using CGMs in client packages
37:52 Starting with a single sensor
42:45 Addressing Sales and Integration Concerns
46:03 Importance of Clinician Commitment
50:13 Comparing app features and benefits
51:03 Customizing scoring for different clients
55:09 Building the CGM challenge program
57:57 Thanking production team and listeners
Keywords:
functional health, clinical skills, CGM, continuous glucose monitor, blood sugar monitoring, metabolic health, Theia Health, practitioner tools, glucose data, group challenge, client accountability, pricing strategy, clinical packages, group coaching, business strategies, tech integration, HIPAA compliance, lab data, client retention, marketing health services, real-time feedback, corporate health, patient-provider relationship, wearable integrations, AI nutrition, glucose trends, chronic illness, mold testing, insurance premiums, health tech
Disclaimer:
The views expressed in the IRH Clinician’s Corner series are those of the individual speakers and interviewees, and do not necessarily reflect the views of the Institute of Restorative Health, LLC. The Institute of Restorative Health, LLC does not specifically endorse or approve of any of the information or opinions expressed in the IRH Clinician’s Corner series. The information and opinions expressed in the IRH Clinician’s Corner series are for educational purposes only and should not be construed as medical advice. If you have any medical concerns, please consult with a qualified healthcare professional. The Institute of Restorative Health, LLC is not liable for any damages or injuries that may result from the use of the information or opinions expressed in the IRH Clinician’s Corner series. By viewing or listening to this information, you agree to hold the Institute of Restorative Health, LLC harmless from any and all claims, demands, and causes of action arising out of or in connection with your participation. Thank you for your understanding.